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"It's not offensive and it's not racy." We do wonder, however, if someone's trying to say something about a certain aged quarterback who, once again, didn't quite make it. As always, we are open to working with the client on alternative submissions." Based in Ad Age's Chicago bureau, Jeremy covers alcohol and sports marketing, as well as Midwest agencies.He prefers to field story pitches and press releases via e-mail.It's simply done the math and thinks the Super Bowl is the best place for the brand.Mancrunch's attempt to land a Super Bowl spot has kicked up a ruckus online, where commenters upset about CBS's decision to air an anti-abortion ad starring football star Tim Tebow are howling about the network's alleged double standards because it won't air a spot showing two men kissing.CBS is taking a Bret Favre-like beating for its handling of ad sales for the Super Bowl.On the heels of the controversial decision to accept an apparent pro-life ad featuring University of Florida quarterback Tim Tebow, CBS is taking heat for its decision to not accept an ad from a male dating Web site called Man According to reports, that 30-second ad recounts how Tebow’s mother rejected advice from doctors to abort her son.
“We have for some time moderated our approach to advocacy submissions after it became apparent that our stance did not reflect public sentiment or industry norms,” spokesman Dana Mc Clintock said."After reviewing the ad – which is entirely commercial in nature – our Standards & Practices department decided not to accept this particular spot," CBS said in a statement."As always, we are open to working with the client on alternative submissions." Of course, this entire episode is providing Man Crunch with free publicity, whether or not the ad runs on Super Sunday.They say they’re about family, but only if it’s their style of family.They say they’re about faith, but only if it’s their style of faith.” It’s not just advocacy groups who are miffed with CBS. said one of its Super Bowl ads was rejected by the network because it "had the potential to offend a significant number of people." The spot, narrated by Indy racing star Danica Patrick, features a character named "Lola," an ex-football player who is "big, flamboyant, effeminate, lovable man.” “It’s the first time for me I’ve been baffled,” Go Daddy CEO Bob Parsons told the Phoenix Business Journal.
Man Crunch denies it’s a stunt, although there is some question as to whether the site even had the money to pay for the spot.